"The Shakespearian Tragedy" Although their movements were generally produced in Fleurier (Val de Travers), Switzerland, these top quality watches, made for the Chinese Market during the first quarter of the 19th century, were decorated in Geneva by the best craftsmen of the time. Enamel painters such as Richter and Dupont used to find their inspiration in the work of old master painters such as Van der Myn (1684-174 I ), Giovanni Batista Cipriani (I 727-1785), John Francis Rigaud (1742-1820), John 1-loffner (1748-1810, Francesco Bartolozzi (1727-1815 and William Hamilton) . The enamel back of each single case is in itself a true master piece of miniature painting featuring seaside landscapes, naval battles, mythological and allegorical scenes evoking love, such as "The rapt of Helen by Paris" taken from the engraving by Guido Reni (1575-1642), children at play, and illustrations of Shakespearian Tragedies.
A watchmaking dynasty founded by Edouard, Frédéric, Alphonse, Gustave, Charles-Henri, and Caroline Bovet, of Fleurier. In 1822, a Bovet partnership was founded for the Chinese watch trade in Canton. In 1840, Bovet Frères et Cie was established in Fleurier, and in 1864, the Bovet watch production was sold to Bovet?s manufacturing inspectors in Fleurier, Jules Jéquier and Ernest Bobillier, soon joined by Ami Leuba. In 1888, Bovet Frères was founded under the direction of Alexis Landry, who served his apprenticeship in Fritz Bovet's workshop in Fleurier, producing ebauches for Chinese watches and silver cases. Alexis Landry formed a partnership with Albert and Jean Bovet, specializing in complicated watches and chronographs. In 1901, the Bovet trademark was acquired by César and Charles Leuba, sons of Ami Leuba. In 1918, Jacques Ullmann & Co. of La Chaux-de-Fonds bought the Bovet brand from Leuba Brothers, and in 1948, Favre-Leuba took over the company and acquired the first production plant. In 1966 Favre-Leuba sold the Fleurier plant, and in 1989 Parmigiani acquired the Bovet name.
A limited company registered as Bovet Fleurier S.A. was formed in 1990, using the Bovet trademark. In 1994, Roger Guye and a partner bought Bovet Fleurier S.A. and opened a branch in Geneva. Pascal Raffy became the majority shareholder and President in 2001. Today, Bovet timepieces are widely available in the world's major destinations. Eager to maintain its historical roots in the Far East, the company has subsidiaries in Hong Kong and Japan, and delivers its collection to select distributors in Singapore, Taiwan, the Middle East, Turkey, Russia, the United States, London, and Geneva.
Timepieces have long been gifts of predilection. Symbols of power, of knowledge, messengers of culture, tokens of friendship, and guages of peace, they never failed to astonish and to please.